A/B testing for higher conversion
Written by Team e-Village / 19 October 2017 / Content / Conversion
Sending emails offers enormous opportunities for increasing your conversion. But this does require optimal use of your emails. That is why it’s a good idea to test your email campaigns using A/B testing, before sending out your emails. Testing always provides interesting information. And the more you test, the better you get to know your target market. The result? Effective email campaigns with a higher email ROI. Read all about A/B testing with our omnichannel marketing automation software Clang, right here.