60% to 80% of online shopping carts are left before the customer completes his purchase. Abandoned shopping cart emails ensure that a good portion of those unfinished orders is still being finalized. Having a good abandoned shopping cart email is therefore a must. Did you know that Transavia achieved a 38% higher conversion through the use of an abandoned shopping cart campaign? In this white paper we give you 8 tips to optimize your abandoned shopping cart email.
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