With Push Notifications in Clang, you can now be even more relevant and target your audience even better. You can target on the location of your contacts and send them a message when they are, for example, in the vicinity of your shop or at the airport. Furthermore, Puh Notifications have a very high urgency value; when customers look at their phone, they see them straight away. This way, you can send your customers to your app directly, at the right time.
In short, why Push Notifications?
- It’s timely: The user’s behaviour, location, or preference triggers the notification.
- It’s personal: The content of the push appeals to the user as an individual.
- It’s actionable: The push makes it clear what the user should do next.
This way your message is always up-to-date and personal, so you truly connect with your customer. In addition, thanks to an interactive feedback loop you gather all relevant behavioural customer data in one single overview.